Spoon Cereals

How GapCap helped Spoon Cereals with their cashflow

What Do Spoon Cereals Do?

Spoon began back in 2014 with the founders shared passion for healthy, tasty whole grain cereal. Beginning as a “build your own breakfast bowl” popup, they have expanded the granola range to muesli and breakfast pots and can now be found in Waitrose, Ocado and several independent retailers in the UK.


As their demand grew across the UK with consumers and retailers alike, Spoon began raising capital from various sources of external financing from Dragons Den to crowdfunding. However, the growth trajectory meant that cashflow was becoming increasingly difficult to manage in order to meet their growing demand.

GapCap’s Solution

Co-Founder Jonny was introduced to GapCap to help smooth their working capital to cope with their major orders into Waitrose and other major customers. GapCap were able to unlock the cash tied up in their outstanding invoices, removing the infamous payment term problem the industry is renowned for.

GapCap make invoice finance straightforward. Their flexibility make our lives so much easier.

Jonny Shimmin, Co-Founder

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